Published On: 09/04/2024|1.7 min read|

Sacha Lord’s ‘Tales from The Dancefloor’ Book Signing Event in Altrincham

Altrincham Business Improvement District (BID) is thrilled to announce an exclusive book signing event with Sacha Lord, Manchester Nighttime Economy Advisor, to mark the launch of his book "Tales from the Dancefloor."

The book signing event, organised by Altrincham BID, will take place at The Con Club, Greenwood Street, Altrincham on Thursday 25th April 2024, 6.30-7.30pm. Attendees will have the chance to meet Sacha Lord in person, purchase signed copies of his book, and engage in Q&A discussion. Tickets for the event are FREE and can be reserved through

Speaking about the book, Sacha Lord said:

“I’ve been shot at in a drive-by shooting, bundled into a car by gangsters and had death threats. I’ve been sued and broke, I’ve had to deal with an army of rats who were high on cocaine, had £130,000 stolen in an armed robbery and been targeted by a Romanian organised crime gang.

“I’ve been lucky to have been in the eye of the storm of a musical and cultural revolution, to have some of the most incredible life-affirming experiences, to meet most of my musical heroes and to have thrown some of the biggest parties this country has ever seen. This book will reveal everything which happened behind the scenes, the good, the bad and the ugly.”

‘Tales From The Dancefloor’ is co-authored with best-selling author Luke Bainbridge and will be published by HarperNorth, an imprint of HarperCollins Publishers, on Thursday 11th April 2024.

Mandy White, Altrincham BID’s Director confirmed, "We are delighted to host this event in collaboration with Sacha and offer the Altrincham community an opportunity to engage with his remarkable stories."

"Tales from the Dancefloor" promises an intriguing glimpse into the world of nightlife, offering readers an insider's perspective on the highs and lows of the industry. From memorable encounters to invaluable lessons learned, Sacha Lord's book is a must-read for anyone passionate about nightlife culture”.